TomTom, location technology specialist with its headquarters in Amsterdam, and Uber continue integrating TomTom’s maps, traffic data, and maps APIs across Uber’s global platform. Based on this partnership Uber creates more dynamic mapping experiences in its global marketplace.
Accurate mapping is at the heart of the Uber platform. The full TomTom suite of industry-leading datasets and services, including highly accurate maps, traffic, and maps APIs, will help Uber to enhance its location-enabled solutions. Uber’s integration of TomTom’s data and maps APIs will ensure a seamless mapping experience in Uber apps across more than 10,000 cities around the world.
Uber and TomTom will also work together to ensure map updates reflect real-world changes like new roads, turn restrictions and street closures. The Uber app will observe and report on-the-ground insights from completed trips and deliveries. Uber will serve as a trusted map editing partner to TomTom, leading to even more accurate navigation and location experiences, routing, fares, and arrival time estimates. This will benefit customers, drivers, and delivery executives on Uber’s platform.
Amsterdam-based TomTom was founded in 1991 and is a digital mapping and routing company that focuses on car navigation. The company delivers better maps through a combination of its high-quality map database that is continuously kept up to date through input from their extensive fleet of surveying vehicles and their large community of users.